In food retailing, sweets are the rage with the highest turnover. In particular, and not as one might assume at Christmas time, but at Easter, consumption is particularly high. At no other time is so much money spent on confectionery than at Easter, because many consumers reward themselves at the end of the Lent. They consider friends and relatives with sweet gifts during the Easter season. At the same time, Easter is also an ideal time for companies to make customers and business partners happy with sweet promotional items and advertising materials.
Fruit gums, cookies, biscuits, and ice cream are also very popular. The foundation for our love of sweets is undoubtedly laid in childhood. Also people associate sweets with beautiful memories of their own childhood.
Sweet promotional items – something for every taste
Companies don’t have to spend much money to give customers and business partners a little joy at Easter with a sweet-filled Easter gift. Chocolate and sweets are generally advertised as an advertising gift, which depends on quality and appealing packaging.
From sweet articles such as the mini versions of Mars, Twix, Snickers and Bounty bars to fine chocolate editions such as the Chocri Chocolate World Tour or the Rabbel Presence Box with 12 fine chocolates and truffles, there is something for every taste.
Sweet promotional items
Everyone likes to receive a gift, especially a sweet promotional gift. The occasion is almost immaterial, though large events like as Easter and Christmas are always good fun.
However, this does not mean that sweets, as promotional items cannot be a complete success on other days. However, the needs of the respective target group should always be taken into account. Companies should find out which holidays and events are important to their target group. After all, chocolate, gummy bears, muesli bars and sweets are also popular promotional items outside Lent.