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Free font tools for character recognition

When font lovers, graphic designers or media designers encounter a font they really like and that would fit perfectly into their new design project, they are faced with several questions: How can I recognize this font? What is the font called? Where can I find it? Is the font free or do I have to buy it? Don’t worry! There are several tools for font recognition. 

Font-Finder types
Three different types of tools will help you to recognize the font you are looking for. If a picture of the font is available – a screenshot or a photo – applications such as the “Font Matcherator” from Fontspring are suitable for glyph analysis. Such tools extract possible glyphs from the image material, which are then determined automatically or (correcting) by hand.

Recognition from memory, on the other hand, is much more difficult. But there are also helpers for this: Portals like and ask for the appearance of different glyphs of a font – letters, punctuation marks and other symbols – in order to then deliver possible hits. This works best if you have a whole text of the font you are looking for, which contains many different letters. The more often “not sure” is chosen, the less likely a hit is to occur. On the other hand, such tools can also be used to find a certain desired font, if an idea has settled in your head.

The third group of font tools focuses specifically on web fonts: Extensions and bookmarks for the browser display the correct font, as long as you encounter it on the web as text and can click or mark it. Unfortunately, these tools do not work for text within an image.

Font recognition by image:
Fontspring Matcherator, and WhatTheFont
The best known font finders are the Matcherator from Fontspring, the portal and WhatTheFont from Although the Fontspring Matcherator claims to be the leading font detection tool, our tests speak a different language.

TipHints on how to use these font recognition tools:
The contrast between font and image background should be as high as possible. Black font on white background is ideal.
For images with many colors, it is recommended to rework the image/photo with an image editing program and reduce the existing colors.
The image to be analyzed should contain only one font. Tool: Crop!
Delete inappropriate glyphs, which are automatically detected by the glyph analysis, so that the analysis is not disturbed by incorrect values.
Fonts whose letters are connected to each other are difficult for the tools to evaluate. It may be possible to separate the letters using image processing.
The text should stand on a horizontal line, multiple lines are not necessarily a problem.
It is best if the text contains only Latin letters and numbers.

In our test we had, WhatTheFont and the Fontspring Matcherator analyze completely different fonts: with serifs (Times New Roman), without serifs (Helvetica Neue and Clear Sans) and decorative fonts like the free retro fonts “Metro Retro” and “Playball”.

Identifont, Linotype and Co – Search and find fonts
How does font recognition work with font tools like Identifont? The second group of Font Finders asks the user for various characteristics of the glyphs of a font: serifs yes or no, Q, A, M, a, J, P, 7, 4, R, etc. On the one hand, the tool can be used to find fonts that are available or to find a potential desired font from the imagination. However, the more often the answer “not sure” is selected, the longer the questionnaire will be. Decorative fonts are also difficult to find.
These tools include:
Identify Fonts by Sight from
Linotype Font Identifier
Bowfin Printworks Serif Font Identification Guide: Very clear, because all questions are directly below each other!

You can also find great fonts on the web. These can be marked or clicked on with bookmarks or extensions for the browser, depending on how it works; the tool then delivers the desired result. Any text that can be marked can be read.





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Gift boxes for promotional items and products

Appealing packaging design enjoys great popularity on all sides. Products that are of high quality and packaged in a chic design attract attention. Packaging whets the appetite for more and stirs up the joy of the contents. Also high-quality promotional items or gifts for special occasions leave a special impression in chic gift boxes.

When giving a gift, the first thing that matters is of course the gift itself. Think about what your recipients like and what suits them best – even customers or business partners. After all, with this gesture you want to make your counterpart happy, for example for a birthday or Christmas. However, gifts are not only given on special occasions. Even as a thank you for a joint project, a favour or just for something, small and large gifts are always well received.

Small gifts preserve friendship – also in marketing
Gifts trigger emotions and awaken positive feelings in people. You can also use this for your next marketing campaign: Distribute small promotional gifts to customers and interested parties at trade fairs and events and remain positive in their memories. Score points when sending mailings with an additional gift – ideally with packaging in your corporate design. This will be well received and provide lasting support for your campaign. Because giving is fun. Also possible: Use printed gift boxes and packaging as part of a consistent corporate design and thus complement your business stationery. This can have a positive effect on the perception of your brand, both internally and externally.


Gift boxes: 
No matter what you give as a gift and for what occasion: Don’t forget that first impressions count. This also applies to gifts. Of course, the actual gift itself is also important. However, if it is attractively packaged, in a noble box, gift box or wrapped in beautiful gift wrapping paper, you can score extra points with the recipient because a beautiful gift box can be delightful. Not only your recipients can benefit from your individual packaging. Have chic gift boxes printed with your logo – so the sender is recognizable at first sight and will be remembered. Packaging also protects the contents from scratches or dirt.

High-quality packaging as additional appreciation
In addition to the value of the contents, high quality packaging often reflects the appreciation of the counterpart. The joy of unpacking and the anticipation of the contents increase – independent of the gift itself – if it is packed especially lovingly or with high quality. The trick with packaging design works for both gifts and product marketing.

Take an iPhone, for example, which in itself is a desirable product. The elegance and simple design can also be found in the small, high-quality packaging. In general, attractively designed packaging and articles – whether food, beauty or technology – can perfectly round off a positive product and shopping experience. After all, packaging plays an important role in giving and distributing gifts and can add value.

Give a professional gift – with our free templates for gift boxes
Are you looking for chic gift boxes and packaging in individual design? Then have your personal gift boxes printed. For example:

Pillow boxes
bottle packaging
folding boxes
Inverting boxes
Gift wrapping paper

In the end, it doesn’t matter how you wrap your gifts. If you do, you will definitely stand out positively. Use our free templates or let them inspire your own designs. You can either integrate your logo into the design or add it separately in the form of a stamp, sticker or decals.




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